The Braydon Batungbacal Interview – How To Launch 150+ Apps In One Year

Today I set out to interview a young entrepreneur by the name of Braydon Batungbacal. He’s an app developer and runs a mobile app business that has been extremely successful!



Here’s the interview below:



1. For my audience, please introduce yourself and share a little bit about who you are and what you do.


My name is Braydon Batungbacal. I’m a self taught programmer who loves business and building things. I’ve always been interested in technology ever since I was a kid and began learning to code at a pretty young age… I believe around the age of 8 or 9. I’m the co-founder of a mobile app and software company called Sitrusy that produces tons of cool apps per month.



2. So how many apps do you have published on the Android & iPhone? 


Right now, I think we (Sitrusy) have about 150 or more apps on the market combined between Android and iPhone. We stopped keeping count after the first 40 or so.



3. Wow! That’s a ton of apps. How have you guys been able to publish so many apps that have been so successful?


We really take a long look at what people are wanting in the market, looking at what needs need to be filled. We try to determine the most profitable ideas with the least amount of competition and drill out as many apps related to that niche as possible. Once we’ve found a profitable niche, we build “template” apps that can be quickly changed and converted to an entirely new, same niche app with simple things like a redesign, or layout change. With this strategy, we can spend our time developing one solid template app and then making 5 to 10 apps from that one template, which is how we’ve developed so many apps so far.



4. So if someone with NO programming experience wanted to jump into this similar path. What would you recommend to them? How long did it take you to learn coding on both platforms?


Anyone who has no programming experience, I would recommend looking into outsourcing the development of app ideas to overseas developers using websites like By outsourcing you can spend more of your time researching the market and finding out what will be profitable. As far as coding goes, iPhone app development (Objective-C language) took me about 2 to 3 months to learn, Android app development (Java language) took about 2 months.


5. So at this point, after having the company for 1 year – how far have you guys come along? 


We’ve come pretty far, it’s almost unbelievable. We typically see a month to prior month growth of 1.2x to 1.5x profit, which has compounded like crazy the last 6 months or so when things really started to take off. We’re generating 5,000,000 to 20,000,000 app downloads per month at this point, with more growth to come! The app industry is definitely fast growing – and that’s being modest.



6. That’s insane! You guys are really pushing the entrepreneur limits to the max. Share a little bit about your work ethic. 


Our work ethic? 24/7/365. If we’re not physically working, we’re mentally working and constantly thinking of new things that we can break into the market, or other future ventures. My typical work schedule is waking up around 11am and working until mid afternoon when I’ll typically go out and get lunch or meet up with friends for an hour or two. Then at that point I head back to my place and code until the early hours of the morning, usually until 5am or 6am.



7. What’s your motivation to do what you today as an entrepreneur?


I came from a middle class family that really got hit hard during the economic down turn. My parents almost lost their house and purposely made me aware of what was going on as things got hard in order to motivate me and use it as an experience that would push me to never be in a situation like that. It definitely affected me. Being financially stable and able to provide for anyone in my family or friends in their time of need without any issues whatsoever is probably the biggest motivator of mine on top of where I’ve come from.



8. What are tips, strategies, and resources you would share with others trying to get into the mobile development game?


I would say start off by getting yourself an android device or iphone and really start having fun playing games and downloading apps. Make sure to write down and take note of similarities you see between the really popular apps you download – because typically those are the features that got those apps to being as successful as they are. Once you’ve really gotten a feel for the market, start thinking of ideas for your first app(s). Try to look at what trends are popular on the market and cater your ideas around that. From there you can go into finding a developer to outsource your app to and finally get it into the store.



9. What are your short-term and long-term plans?


In the near future we may be selling some of our existing apps to other companies who are currently interested in purchasing. We’ll also continue with our app development which includes coming up with new ideas to bring to the market, along with optimizing and bettering our existing apps. As for the long term, we’re currently in the process of developing a mobile advertisement network called AppFrames.



10. Finally, if you can leave us with one piece of advice – what would it be? 


As with anything you venture out to build or create on your own it’s going to be tough. If you don’t have strong enough reasons or a passion to do what you do you’re going to give up at one point or another. Figure out the reasons for why you’re doing what you’re doing early on and push as hard as you can to reach your goals and don’t hesitate when new opportunities come. It’s tough, I personally have had my share of mental break downs. But the end result after all of the hardship and work is definitely worth it.



Contact Braydon 


For anyone interested in contacting Braydon or even taking consulting services from him, feel free to shoot an email over to him at:


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